How J-Rocks Auto Glass reached 113,563 viewers in 90 days.
Total views, 90 days
Growth vs prior 90 days
Top video views
Facebook views, same period
J-Rocks Auto Glass was doing solid work across Rochester and the surrounding region, including specialty glass for heavy equipment and combines, but their online presence didn't reflect it. They had no consistent social media strategy, no content library, and no way for potential customers to see the quality of their work before calling.
The opportunity was clear: auto glass is a visual trade. The before and after, the technique, the scale of the work, all of it is compelling on camera. They just needed someone to capture it and put it in front of the right audience consistently.
The goal wasn't vanity metrics. It was inbound calls and brand recognition in a competitive local market.
- No social media presence despite years of strong local work
- Specialty services (heavy equipment, combine glass) invisible online
- Competitors capturing search and social attention by default
- No system for turning completed jobs into content
- Strong word-of-mouth but no way to scale it digitally
Built around what makes auto glass compelling on camera.
Three decisions drove the results.
Found the content angles nobody else was covering
Combine windshield removal, heavy equipment glass, large-scale commercial jobs. Content that looked unlike anything else in the local market and answered questions people were actually searching for.
Built a vertical-first capture and editing system
Every job became a content opportunity. On-site capture, platform-native editing for Reels and YouTube Shorts, and a consistent posting cadence that kept J-Rocks in the feed week after week.
Let the work speak — no gimmicks, no trends
No dancing, no audio trends. Just clean process footage, tight editing, and captions that explained what viewers were watching. The craft was the hook.
113,563 views. 342% growth. In 90 days.
The numbers from Jordan's analytics dashboard, unedited.
YouTube views in 90 days across the J-Rocks channel
Growth compared to the previous 90-day period
Facebook views during the same period
The videos that drove the numbers.
Every top performer was process-focused. No trends, no gimmicks.
Working with Adon changed how we approach social entirely. The capture quality, editing eye, and consistency turned our channel into a real lead source, not just a place we posted.
John Radel
J-Rocks Auto Glass · Rochester, MN
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